Book-promotion site for Odyssey of a Derelict Gunslinger and blog platform for its author, John B. Camp. This site goes in the Owned and Operated site section because Mr. Camp happens to be the step father of Bet-R’s overlord and the project is really about getting an old-school journalist engaged in the new media world.
What? - A straight-forward WordPress site and blog.
Why? - To support Mr. Camp’s book and help bring him along as an old-school journalist observing the new media world.
How? - More marketing that development, the critical tasks here were around teaching a non-web-savvy guy about engaging in the new world.
When? - The site launched in May, 2009.